I recently got a call from a participant who attended one of my negotiating seminars. She told me she followed all of the steps outlined in the workshop but was still unable to close her deal. I asked her “What is your hook? “What’s a hook?” she responded, “you must have covered that when I stepped out to make a phone call!”
So for all of you who may have stepped out or nodded off during my workshop let me explain what a hook is. Read more…